{"id":559,"date":"2009-04-20T17:43:43","date_gmt":"2009-04-21T01:43:43","guid":{"rendered":"http:\/\/www.codebelay.com\/blog\/?p=559"},"modified":"2009-04-20T18:01:52","modified_gmt":"2009-04-21T02:01:52","slug":"gear6com-hijacks-memcached-on-twitter","status":"publish","type":"post","link":"https:\/\/www.codebelay.com\/blog\/2009\/04\/20\/gear6com-hijacks-memcached-on-twitter\/","title":{"rendered":"Gear6.com Hijacks @memcached on Twitter"},"content":{"rendered":"<p>By taking the @memcached username on Twitter, Gear6.com has engaged in identity theft. Yes, someone call the police now.<\/p>\n<p>I&#8217;m pretty sure this is one of those posts that won&#8217;t make anyone happy.<\/p>\n<p>Let me first start off with what is meant by <a href=\"http:\/\/en.wikipedia.org\/wiki\/Identity_theft\">identity theft<\/a>. Wikipedia provides a pretty solid, working definition. If you disagree with it, then I&#8217;m curious as to why and how, but for this discussion, I&#8217;m using it to prove a point.<\/p>\n<p>&#8220;Identity theft is a crime used to refer to fraud that involves someone pretending to be someone else in order to steal money or get other benefits.&#8221;<\/p>\n<p>For example, if I walked around telling people I&#8217;m Chow Yun Fat while flashing a fake ID that says Chow Yun Fat, and I say, &#8220;Let me into this party. Wasn&#8217;t Crouching Tiger Hidden Dragon an awesome film?&#8221; then I&#8217;m stealing Chow Yun Fat&#8217;s identity. There is no way he&#8217;d say, &#8220;It&#8217;s cool, go ahead and pretend to be me.&#8221;<\/p>\n<p>Let&#8217;s take a look at <a href=\"http:\/\/twitter.com\/memcached\">@memcached<\/a> on Twitter.<\/p>\n<p>First off, having the url, http:\/\/twitter.com\/memcached , is like having a business card. A business card cannot be used to legally establish identity, but it strongly suggests an identity.<\/p>\n<p>In this case, I would expect that http:\/\/twitter.com\/memcached is someone, or a group of persons working on the memcached open source project.<\/p>\n<p>Let&#8217;s say I go to the url for the memcached twitter account.<\/p>\n<p>What do I see?<\/p>\n<p><a href=\"http:\/\/twitter.com\/memcached\/status\/1376487185\">http:\/\/twitter.com\/memcached\/status\/1376487185<\/a><\/p>\n<div style=\"font-size: 24px; border: 1px solid #000; padding: 5px 5px 5px 5px;\">\n<a href=\"http:\/\/twitter.com\/bdeshong\">@bdeshong<\/a> How are you liking the new changes in 1.3.2? Digging the new stats?\n<\/div>\n<p>I see a few posts of @memcached pretending to be a member of the memcache open source coding team just like some dude pretending to be Chow Yun Fat at a party.<\/p>\n<p>And here&#8217;s bdeshong thinking he&#8217;s talking to memcache:<\/p>\n<div style=\"font-size: 24px; border: 1px solid #000; padding: 5px 5px 5px 5px;\">\n@memcached Haven&#8217;t had a chance to spend any time with it just yet. In the next week or two, though&#8230;\n<\/div>\n<p><a href=\"http:\/\/twitter.com\/bdeshong\/status\/1376501081\">http:\/\/twitter.com\/bdeshong\/status\/1376501081<\/a><\/p>\n<p>There are other examples where they announce releases of memcache as if they were the memcached development team. <\/p>\n<div style=\"font-size: 24px; padding: 5px 5px 5px 5px;\">\nThis is the equivalent of me signing up with the @twitter account and announcing based on the twitter blog that twitter has released new code.\n<\/div>\n<p>Now they&#8217;re clearly pretending to be someone else, but are they doing it for stealing money? Getting other benefits? Well, no money has changed hands here. There are just a lot of confused people, but confusing folks isn&#8217;t a crime.<\/p>\n<p>Are they getting benefits?<\/p>\n<p>Yes! In the Internet age attention equals money in terms of pageviews. They are definitely getting the benefit of the advertising garnered through the memcached name!<\/p>\n<p>This sort of reverse-swiftboating where the stolen, good name of an open source software project is used to prop up business interests. I really do believe that building scalable websites is a good business model, but please don&#8217;t steal names that represent reputations you haven&#8217;t earned.<\/p>\n<p><strong>I ask @ev and the folks at Twitter to please take away @memcached from Gear6.com and give it to the *real* memcached community.<\/p>\n<p><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>By taking the @memcached username on Twitter, Gear6.com has engaged in identity theft. Yes, someone call the police now. I&#8217;m pretty sure this is one of those posts that won&#8217;t make anyone happy. Let me first start off with what is meant by identity theft. Wikipedia provides a pretty solid, working definition. If you disagree [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,33],"tags":[],"class_list":["post-559","post","type-post","status-publish","format-standard","hentry","category-techbiz","category-webapps"],"_links":{"self":[{"href":"https:\/\/www.codebelay.com\/blog\/wp-json\/wp\/v2\/posts\/559","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.codebelay.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.codebelay.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.codebelay.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.codebelay.com\/blog\/wp-json\/wp\/v2\/comments?post=559"}],"version-history":[{"count":0,"href":"https:\/\/www.codebelay.com\/blog\/wp-json\/wp\/v2\/posts\/559\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.codebelay.com\/blog\/wp-json\/wp\/v2\/media?parent=559"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.codebelay.com\/blog\/wp-json\/wp\/v2\/categories?post=559"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.codebelay.com\/blog\/wp-json\/wp\/v2\/tags?post=559"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}